757 Sober Ride

The July 4th 757 Sober Ride campaign has ended.

 Drive Safe Hampton Roads

757 Sober Ride

July 4th campaign has ended.


757 Sober Ride

757 Sober Ride operates on Super Bowl Sunday, St. Patrick's Day, Cinco De Mayo, Memorial Day, the 4th of July holiday, Halloween, Blackout Wednesday (the Wednesday before Thanksgiving), and New Year's Eve. 757 Sober Ride has expanded to include all cities in the Southside and Peninsula Hampton Roads area. The program is patterned after the award-winning SoberRide® program conducted by the non-profit Washington Regional Alcohol Program (WRAP).

757 Sober Ride key logo

According to the National Highway Traffic Safety Administration (NHTSA), in 2021, one person was killed every 39 minutes in a drunk-driving crash and there were 13,384 alcohol impaired fatalities.

"It is critical that anyone heading out to a bar or party take precaution and plan for a sober driver to see them home safely," said Jonathan Turner, 757 Sober Ride Chairperson. "Driving drunk is deadly, and no one should ever take that risk."

The 757 Sober Ride campaign sponsors include Drive Safe Hampton Roads, the Christopher King Foundation, Huffman & Huffman Brothers-in-Law, and the Virginia Department of Motor Vehicles.

 757 Sober Ride Holidays:

Super Bowl Sunday
St. Patrick's Day
Cinco de Mayo
Memorial Day
July 4th
Columbus Day
Blackout Wednesday
New Year's Eve

Check back for additional dates.

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