Changing driver behavior is the key to long-term success. There are five principles to changing driver behavior. Engagement: All stakeholders — from senior management to local supervisors — should be engaged in the process of managing driver behavior. To ensure success senior leadership must support the initiative and communicate that support to everyone within the…
Read more
DMV: Highway Safety Office Update
The DMV, Highway Safety Office reported earlier, the May 2020 Click It or Ticket mobilization and supporting paid advertising is postponed by the National Highway Traffic Safety Administration (NHTSA) to allow law enforcement and first responder partners to respond to the current public health emergency. However, NHTSA has rescheduled the national CIOT campaign for November…
Read more
2020 June – President’s Message
Drive Safe Members, Sponsors, Friends, and Potential Members, As President of Drive Safe Hampton Roads (DSHR), I would like to personally welcome you to our traffic safety organization. DSHR is made up of dedicated volunteers who are concerned with traffic safety here in the Hampton Roads area. With all the local transportation issues in our…
Read more
Impact of COVID-19 on Upcoming Highway Safety Campaigns
NHTSA rescheduled the April 2020 Distracted Driving Month Campaign to October 5-12, 2020, and rescheduled its May 2020 National Click It Or Ticket (CIOT) mobilization to November 9-29, 2020 (media buy date and mobilization dates forthcoming), which we understand both occur after the current fiscal year. 2020 Virginia Law Enforcement Challenge Canceled - VACP's traffic safety…
Read more