The Virginia Department of Motor Vehicles (DMV) has unveiled its impactful new campaign, “Impact,” aimed at promoting seat belt safety across the state. With a focus on rural Virginia, where fatal crash rates are alarmingly high, this initiative serves as a crucial reminder that buckling up can be a matter of life and death. The campaign encourages all Virginians to make a commitment to safety by wearing their seat belts on every trip, no matter how short. Join us in spreading the message: buckle up every trip, every time, and help save lives on our roads.